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The Friendship label

01 Oct 2014

In collaboration with Meerendal winery in Durbanville, the companies of the WIV group, the world’s leading group of direct wine-selling companies, have created a very special wine. The Friendship Wine, which is bright red in colour and boasts a fruity and fresh aroma has another special aspect & story to it. The vibrant label was born out of a joint painting session with the songo.info kids and the famous artist Richard Scott. After a fun-filled afternoon of painting the perfect painting took shape that later was to become the very special label of The Friendship Wine.

The Friendship Wine will be for sale in Italy, Switzerland, Austria and Poland. For every bottle sold, WIV will donate 10 ZAR to songo.info, which will assist with the program continuing to improve the lives of the kids in Kayamandi through sport and educational support.  

The painting session

The painting that became the Friendship Label

The Friendship Label